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What is a Good Like to View Ratio on TikTok?

Have you ever scrolled through TikTok and stumbled upon a video with millions of views but a measly number of likes? It can be perplexing!

On a platform where engagement reigns supreme, understanding the like-to-view ratio is essential for any aspiring TikTok creator.

This blog post dives deep into this metric, explaining what it is, what’s considered good on TikTok, and most importantly, how to improve yours to supercharge your content’s reach.

What is the Like to View Ratio?

Imagine a seesaw, with likes on one side and views on the other. The like to view ratio is like balancing this seesaw. It’s a simple metric that compares the number of likes a video receives to the total number of views.

In simpler terms, it reflects how engaged viewers are with your content. A high ratio suggests viewers are actively enjoying and interacting with your video, while a low ratio might mean it’s not resonating with them as much.

What is a Good Like to View Ratio on TikTok?

The magic number for the like to view ratio can be elusive, as it can vary slightly depending on the size of your account and your niche.

However, many creators strive for a sweet spot of around 10% like to view ratio. This means that for every 10 views your video gets, you ideally want at least one like.

This ratio signifies strong engagement and tells the complex TikTok algorithm that your video is worth showing to a wider audience, potentially propelling it onto the coveted “For You” page.

Is a 10% Like Ratio on TikTok Any Good?

Having a 10% like to view ratio is definitely a cause for celebration! It signifies that you’re creating content that resonates with your viewers and keeps them hooked.

But remember, the like to view ratio isn’t the only metric to consider. Here’s a breakdown to help you gauge where you stand:

  • Above 10% Like to View Ratio: This is fantastic! You’re creating exceptional content that sparks a high level of engagement. This could be the key to your video going viral and reaching millions of viewers.
  • Around 10% Like to View Ratio: This is a great spot to be in! You’re on the right track, consistently delivering content that keeps viewers engaged. The algorithm is likely to promote your video to a wider audience, helping you grow your channel.
  • Below 10% Like to View Ratio: This isn’t necessarily bad news, but there’s always room for improvement. Analyze your content and consider ways to boost engagement to push that ratio closer to the 10% mark.

How to Increase My Like to View Ratio on TikTok?

Now that you understand the importance of the like to view ratio, you’re probably wondering how to improve yours. Here are some actionable tips to get more likes and elevate your content to new heights:

  • Craft High-Quality Content: This is the foundation of everything! Focus on creating visually appealing videos with good lighting, clear sound, and creative editing. Invest time in filming interesting concepts and using transitions that keep viewers glued to their screens.
  • Hook Viewers in the First Few Seconds: Attention spans are short, so grab viewers from the get-go. Start your video with a catchy intro, a thought-provoking question, or a funny scene to pique their interest and make them want to see more.
  • Post Consistently: The more you post, the more opportunities viewers have to discover and like your content. Aim for a consistent posting schedule, even if it’s just a few times a week. This keeps your audience engaged and coming back for more.
  • Leverage Trending Hashtags and Sounds: Hashtags and sounds are powerful tools for discovery on TikTok. Research trending hashtags and sounds within your niche and incorporate them strategically into your videos. This helps your video reach a wider audience who might be interested in the content you’re creating.
  • Engage with Your Audience: Building a community is key to long-term success on TikTok. Respond to comments, ask questions in your videos, and participate in trends to foster a sense of connection with your viewers. When viewers feel valued and heard, they’re more likely to like and share your content.
  • Run Contests or Giveaways: A little incentive can go a long way! Consider running occasional contests or giveaways to encourage viewers to like and share your videos. This is a great way to boost engagement and attract new followers.

Remember, a good like to view ratio is just one metric on your journey to TikTok stardom. By consistently creating high-quality content, actively engaging with your audience, and implementing these tips, you can watch your like to view ratio soar and your channel flourish!


The like to view ratio is a valuable tool for understanding how well your TikTok content is resonating with viewers. While there’s no single magic number, striving for a 10% like to view ratio is a great target.

By focusing on high-quality content, strategic use of trends, and audience engagement, you can increase your like to view ratio and take your TikTok game to the next level. Remember, consistency is key!

Keep creating, keep engaging, and watch your channel grow as you climb the ranks of the TikTok world. And who knows, your next video might just be the one to go viral!

If You Delete a TikTok Video, Do You Lose Likes?

We’ve all been there. You spend ages crafting the perfect TikTok video, complete with catchy music, clever transitions, and on-point trends. You hit post, feeling a surge of excitement.

But then, the views trickle in slower than you’d hoped, the comments are crickets, and the likes just aren’t racking up like you envisioned. Disappointment sets in, and you start considering the nuclear option: deleting the video altogether.

But hold on a sec! Before you banish your creation to the digital abyss, there’s a crucial question to ponder: if you delete a TikTok video, do you lose the likes that came with it? Buckle up, because the answer might sting a little.

Does Deleting Videos Remove Likes on TikTok?

In the unforgiving world of TikTok engagement, deleting a video is like waving goodbye to all the love it received. Yes, you read that right.

When you hit delete, you’re not just saying sayonara to the video itself, but also to every single like, comment, share, and view it managed to accumulate. It’s a complete data purge, leaving no trace of the virtual applause your video once garnered.

So, if you’ve got a video with a healthy dose of likes, deleting it means saying goodbye to that social proof as well.

How Do I Delete TikTok But Keep My Likes?

Unfortunately, there’s no magical loophole in the TikTok algorithm that lets you keep the likes after deleting a video. It’s an all-or-nothing proposition. However, if you’re not quite ready to commit to complete deletion, there’s a hidden gem in your TikTok settings: the power of privacy.

Here’s the trick: instead of deleting the video entirely, you can make it private. This nifty feature allows you to tuck your video away from the prying eyes of the public, while still keeping it accessible to you. Think of it like a hidden vault in your profile, where your video can reside peacefully, and more importantly, your precious like count remains untouched on your profile.

Making a video private is a breeze. Just follow these simple steps:

  1. Head over to your profile on the TikTok app.
  2. Find the video you’d like to make private amongst your creations.
  3. Tap the three little dots (…) on the right side of the video. They’re like tiny secret buttons waiting to be discovered!
  4. From the menu that pops up, select “Privacy settings.” This is where the magic happens.
  5. Under the option for “Who can view this video,” choose “Private.” Now, your video becomes a secret masterpiece, visible only to you.

By making the video private, you get the best of both worlds. You can hide the video from public view if you’re no longer feeling confident about it, but you also get to hold onto the validation of those likes. It’s a win-win for creators who want a bit more control over their content.

How Do I Get My Likes Lost After Deleting a Video Back?

Here’s the harsh reality: once a video is deleted, those likes are gone forever. There’s no rewind button on the data highway, and retrieving deleted likes is unfortunately an impossible feat. TikTok’s servers don’t have a recycle bin for engagement metrics, so what’s gone is truly gone.

This is why it’s crucial to weigh the options carefully before hitting delete. Likes are a valuable currency on TikTok. They signal to others that your content is interesting and engaging, potentially attracting more views and followers.


So, the next time you’re tempted to delete a video based on a temporary dip in engagement, consider making it private instead.

Remember: Likes are a form of social proof on TikTok. They show others that your content is engaging and interesting. So, the next time you’re considering deleting a video, weigh the pros and cons carefully. You might decide the value of your likes outweighs the need to remove the video entirely.

How to Clear All Likes on TikTok at Once?

Ever scrolled through your TikTok likes and realized you’ve accumulated a massive collection? Maybe you’re on a content cleanse or simply want a fresh start.

Unlike other platforms, TikTok doesn’t offer a one-click solution to unlike everything at once. But fear not, fellow scroller!

This guide will explore your options for clearing out your liked videos, from manual methods to reaching out to TikTok support.

Can I Unlike All My Liked Videos on TikTok at Once?

Unfortunately, TikTok doesn’t currently have a built-in feature to mass unlike videos. This means you can’t simply press a button and watch all your likes disappear.

However, there are a few workarounds you can try, depending on your patience and the number of videos you’ve liked.

Ways to Unlike Videos on TikTok Fast

1. Manual Unliking (For Smaller Collections)

This is the most straightforward approach, but it can be time-consuming for large collections. Here’s how:

  1. Open the TikTok app and tap on your profile icon at the bottom right corner.
  2. Tap the heart icon on the right side of your profile to view your liked videos.
  3. Find a video you want to unlike and tap on it.
  4. Tap the heart icon again to unlike the video.
  5. Repeat steps 3 and 4 for each video you want to unlike.

2. Hide Liked Videos (For Privacy Concerns)

If your main concern is keeping your liked videos private, you can hide them from your profile instead of unliking them entirely. Here’s how:

  1. Go to your profile page and tap the three lines in the top right corner.
  2. Select “Settings and privacy.”
  3. Tap on “Privacy.”
  4. Under “Liked videos,” choose “Only me” instead of “Everyone.” This hides your liked videos from your profile but keeps them accessible to you if you change your mind later.

3. Contact TikTok Support (For Large Collections)

If you have a massive collection of liked videos and manual unliking seems daunting, you can try contacting TikTok support. While there’s no guarantee they’ll be able to unlike everything for you, it’s worth a shot. Here’s how:

  1. Go to your profile page and tap the three lines in the top right corner.
  2. Select “Settings and privacy.”
  3. Scroll down and tap on “Report a problem.”
  4. Choose “Account issue” and then “Other.”
  5. Explain your situation in the message box. Briefly state that you’d like help unliking all your liked videos and politely request their assistance.

4. Third-Party Apps (Use with Caution)

Be wary of third-party apps or websites that claim to mass unlike your TikTok videos. These apps often require access to your TikTok account, which can be a security risk.

It’s best to stick to the methods mentioned above to avoid compromising your account information.

Why There Isn’t a Mass Unlike Button?

Unlike other social media platforms where you can easily curate your likes with a single tap, TikTok currently lacks a built-in feature for mass unliking. This might seem like a minor inconvenience, but it can be a significant hurdle if you’ve accumulated a large collection of liked videos over time.

One potential explanation lies in the core design of TikTok itself. The platform heavily emphasizes content discovery and engagement. By requiring users to manually unlike videos, TikTok might be encouraging them to revisit past content and potentially rediscover something they enjoyed.

Additionally, unlike buttons can serve as valuable data points for the platform’s recommendation algorithms. Each like you give helps TikTok understand your preferences and tailor your For You page accordingly. Removing a like could disrupt this data collection, potentially leading to less personalized content recommendations in the future.

Does Deleting Your TikTok Account Unlike Your Liked Videos?

Taking the nuclear option and deleting your entire TikTok account might seem tempting, but it won’t actually unlike your videos. Deleting your account permanently removes your profile, videos, and followers.

However, your liked videos might still be stored on TikTok’s servers for internal purposes. While they likely wouldn’t be accessible to anyone, it’s important to be aware if complete data deletion is a priority for you.


While there’s no magic button to instantly clear all your liked videos on TikTok, these methods offer solutions depending on your needs. For smaller collections, manual unliking might suffice. Hiding liked videos is a good option if privacy is your main concern.

And for truly massive collections, contacting TikTok support is worth a try. Remember, prioritizing account security is key, so avoid using unverified third-party apps. With a little effort, you can soon have a clean slate of liked videos on your TikTok profile!